Teaching is often described as a noble calling. The phrase "teachers are unsung heroes" underscores how invaluable educators are in imparting the knowledge they have to others. However, the noble pursuit of teaching is only sometimes rewarded with the financial security it deserves. This struggle was a familiar story for Siti Alifah Faiz, a young woman from Lampung who aspired to a better life, not only for herself but also for her family. Joining the Shopee Affiliate Program in January 2022, Alifah embarked on a journey to share her passion for early childhood education and interactive products, which has resonated with many, and would eventually change her life. 

Born into a modest family, Alifah's parents were both passionate educators. This planted the seeds of inspiration within her to walk the same path. As the eldest of six siblings, she also knew she had to set a good example for her younger brothers and sisters. Her daily routine was demanding, juggling her role as a part-time kindergarten teacher and giving private tutoring lessons. Yet, despite pouring her heart into her work, her income failed to mirror her unwavering efforts, prompting her to find new ways to supplement her income and improve her quality of life. 

This marked the beginning of Alifah's journey into content creation through her YouTube channel every evening after work, which eventually gave her the confidence to explore her potential as a Shopee Affiliate.

Siti Alifah Faiz shared her early experiences, "When I first became a Shopee Affiliate, my primary goal was to supplement my income as a part-time kindergarten teacher. Within one month, I had already earned 1 million, motivating me to share more Shopee product links. The commissions swiftly exceeded my regular salary, turning what was initially a side hustle into my primary source of income. Now, fast forward one year and eight months, my commissions have reached tens of millions as I have also ventured into the realm of Shopee Live streaming. I was pleasantly surprised and profoundly grateful for the remarkable opportunities that Shopee provides."

Finding Her Niche

As Alifah immersed herself further into the world of content creation, she faced challenges in shaping the direction of her content and identifying her target audience. She experimented with various content types, from reviews and Shopee hauls to educational content and sharing tips for earning with the Shopee Affiliate program. Despite the initial obstacles that loomed in her path, her resolve remained unshaken. Gradually but persistently, she discovered her audience's preferences, particularly in content about her daily experiences and insights as an Early Childhood Education (PAUD) teacher, a move that catapulted her content into the realm of virality, ultimately landing her on the coveted "For You Page" (FYP).

Shopee Live and Beyond

Embracing the dynamic Shopee Live feature, Alifah broadened her content horizons by venturing into the world of live streaming. Through these livestream sessions, Alifah reviewed and sold various products, from home essentials to educational toys. What made these sessions truly special was the direct interaction she had with her viewers, which came alive through engaging Q&A sessions. Alifah's commitment shone through as she consistently hosted an impressive 15 live selling sessions on Shopee Live every month, helping to significantly increase her commissions, and propel her to new heights in her affiliate journey.

Turning Dreams into Reality

By skilfully harnessing the Shopee Live feature and dedicating herself to the Shopee Affiliate Program, Alifah not only increased her income but also transformed her dreams into reality. She has since been able to purchase a smartphone and a motorbike with cash, set aside savings for the future, and embarked on the meaningful Umrah pilgrimage with her family last March.

"Becoming a Shopee Affiliate has made so many of my dreams come true. Not only has it transformed my life financially, but it allowed me to register for Hajj in 2023. The dream I've been praying for has come," Alifah shared. Her journey later took an unexpected twist when she emerged victorious in the "Spill Bawa Berkah" competition, earning herself a fully paid trip to Korea. Once again, Shopee played a pivotal role in helping Alifah achieve her dream of traveling abroad.

A Continued Inspiration

To Alifah, being a Shopee Affiliate transcends mere financial gain; it is a platform for inspiration. "I hope Shopee continues to thrive and improves the lives of Indonesians," she says.  Through her content creation journey, she endeavors to impart a powerful message: that blessings can come from anywhere, even from the content they create.

Siti Alifah Faiz's journey from a part-time teacher to a content creator extraordinaire with the Shopee Affiliate Program serves as a compelling illustration of the boundless potential that determination and creativity can hold. Her story inspires us to pursue our dreams and explore new opportunities, all while sharing our passions with the world. Alifah's journey serves as a poignant reminder that, with unwavering commitment, we possess the capacity not only to reshape our own lives but also to ignite inspiration in the hearts of others along the way.